Founder & CEO
Jonathon Aubry is a media and entertainment executive with 15 years of experience across film, television, music, publishing and digital media. A proven leader, connector, translator and strategist with a strong track record of building brands and businesses, Jonathon has held senior positions in marketing, sales, publicity and business development in both the non-profit and for profit sectors.
Most recently, he served as Head of Brand Partnerships for The Hollywood Reporter and Billboard. Under Jonathon’s leadership, THR was reimagined as an influencer lifestyle brand and experienced an 800% growth in consumer revenue from unique brand partnerships among consumer and luxury brands including Cadillac, Samsung, Google, Gucci, Ford, Bombardier, American Airlines, Delta Air Lines, Porsche, Marriott and Diageo among others. Jonathon also oversaw the historic launch of Pret-a-Reporter (THR and BB’s cross platform style brand) as well as ADAPT Studios, the branded content studio across Billboard, THR and Pret-a-Reporter.
Jonathon began his career as a marketing and business development executive across TV and film and helped launch the premium cable network here! TV into 50 million homes nationwide and oversaw the release of over 35 films for Regent Releasing garnering its first Oscar nomination and win for Best Foreign Language film.
Carrie Rosten is a marketing and branding pioneer who has built and led integrated marketing and creative services for media companies including BlackBook, Here Media (Out,The Advocate) and BULLETT, where she served as the first Chief Brand Officer. In each role, she has developed audiences and driven revenue through the sales and production of innovative, cross-platform marketing programs for global brands including, but not limited to, Moët Hennessy, Mastercard, Luxottica, Levi’s, Hilton Worldwide and Macy’s. Carrie worked with MAC Cosmetics on their early social strategy to achieve one million “likes” and has advised Publishers at Condé Nast and Hearst on strategic alliances within the fashion, beauty and arts and entertainment industries.
She began her career as a trend forecaster in Los Angeles where she consulted for Mattel and American Girl on new media products and the first-ever, digital strategy for the iconic Barbie brand. As a thrice-published author, Carrie takes a holistic, narrative-driven approach to brand strategy and sales and comes to AUBRY & CO. with over 15 years of proven team building and thought leadership.
Head of Marketing & Content Strategy
Robbie Imes is an editorial and marketing content producer and strategist with over 12 years of proven success in both Los Angeles and New York. He’s created innovative content campaigns for global clients in all categories, and has helped world-class brands redefine their narrative positioning.
Robbie has served as Director of Content Development at Hearst Media for the Town & Country and T&C Travel brands – the latter he helped relaunch in 2014. While there, he also created and led the social media and video strategies, and helped reinvigorate and reinvent the 150 year old title for a millennial and multi-generational audience. He also served as Director of Content at Here Media, where, over his seven years, he earned two Emmy Award nominations for his documentary work, as well as several other digital and on-air programming awards.
He currently works with FourTwoNine, a fashion and culture brand, where he’s helping to recreate their editorial from the ground up, working with some of the most noted names in the industry. Some of his other clients over the years have included Adweek, Nielson, Hulu, Warner Bros., Men’s Health, Miramax Films, Zoetrope Films, Out, The Advocate, and New York Daily News.
Robert Hébert is a creative director with 15 years of experience creating and growing brands across new platforms and partnerships. He has spent the past 10 years at the forefront of advertising and publishing where he has conceived and created multiplatform, cobranded content programs.
Robert has held senior positions in both creative and marketing. Most recently, he served as Vice President of Marketing at Here Media, where he created and launched the young millennial media brand, Pride, while guiding the expansion of the network, Here TV, onto streaming services and to an over-the-top app. At Forbes, he served as Associate Creative Director where his work producing joint marketing programs won him a Cannes Lion Award. He has produced programs for such word-class brands as Cadillac, Lexus, Macy’s, Wells Fargo, Tylenol, Marriott, and Champagne Taittinger.
He began his career in Cable TV supporting the distribution and launch marketing efforts of Anime Network, The Outdoor Channel, and more.
Jordan’s expertise is in developing strategic partnerships and business models at the nexus of content and technology. With a full-range of domestic and international experience in both the Studio system and the start-up world, his focus is on exponentially driving revenue to emerging technologies, platforms, and products. He's responsible for constructing new advertising business models and executing creative native and programmatic campaigns with some of the world's largest brands and publishers. Jordan is currently the Head Of Entertainment Brand Partnerships for Wattpad and the company's affiliate storytelling platforms.